About
I am Danielle Yaor, 30 y.o. Graduated from Amsterdam University of Applied Sciences with a BSc in Branding and Research.
My experience includes concept development, research, planning, execution of creative strategies, and art direction.
Projects for clients: 2020-2026
The clients I mainly worked with were: Amazon Prime Video (social media content creation and art direction), Chupa Chups (art direction and graphic design), Pepsi MAX (creative strategy), Spotify (assets design), VIA (concepting and event planning), Karin Rom- (art direction and branding), various internal projects within Boomerang agency, with Conscious Hotels + V hotels (content and marketing), and EP Agency (Marketing coordinatore\Influncer magement).
Next to my education, my work experience is in advertising and as a freelancer in the fashion industry. I assisted upcoming fashion brands with rebranding, concept development of the brand DNA, graphic design, social media content creation, photography, and video editing.
As part of my studies, I interned at Boomerang agency in Amsterdam, where I developed digital content for notable brands like Amazon Prime Video, Chupa Chups, and Pepsi MAX, and more. I'm a skilled graphic designer, animator, illustrator, and creative concept developer, working on social media brand campaigns.
After my internship, I joined Boomerang as a creative. Together we worked on campaigns around the topic of inclusivity for the representation of the Boomerang agency internally and externally. I provided research reports on influencers, Gen-Z online tribes, analysed campaigns, researched current social media trends and relevant industry creative strategies for team inspiration, and external trends reports.
While working with Boomerang, I have learned from various successful marketing campaigns, such as working with Amazon Prime on set and online. This taught me how to increase brand awareness and reach new audiences through social media, DOOH, and traditional advertising platforms.
As a Senior Brand & Content Marketing Coordinator for Conscious Hotels & Hotels V. In this role, I focused on developing social media strategies and creating engaging content to strengthen brand awareness across multiple platforms.
My responsibilities included managing social media channels, coordinating creator collaborations and paid partnerships, conducting market research, and providing strategic insights to the marketing team. I also coordinated brand-related campaign planning, photoshoots, content production, and event promotions, ensuring consistency across all brand communications.
In addition, I work with EP Agency, where I contribute to branding and marketing projects across a variety of clients. My work involves developing creative concepts, supporting campaign execution, creating visual content, and collaborating with multidisciplinary teams to deliver engaging and strategic brand communications.
On a personal level, I enjoy working in professional, respectful, and international environments where collaboration and creativity go hand in hand.
I am passionate about combining creative problem-solving, research, storytelling, and cultural awareness to create meaningful campaigns while promoting values such as inclusivity and neurodiversity.